• UNM
• »Catalogs
• »Catalog 2012-2013
• »Courses
• »Management
• »International Marketing Management

International Marketing Management

MGMT 583 (3)

Analysis of marketing opportunities abroad and major constraints and information needs in international marketing planning. Management of development and implementation of marketing mixes in different cultures and nations. Some special emphasis on Latin America.

Prerequisite: 322 or 522

---

Prerequisites / Corequisites

Marketing Management - MGMT 322

Marketing Management - MGMT 522

---