Social Media and Content Marketing

MGMT 411 (3)

Examines how to use social media to build relationships between a company and its customers. Emphasis on developing social media strategies, content creation, and tools to schedule and manage content across the major social platforms.

Prerequisite: 480.

Restriction: admitted to B.B.A. Business Administration.



Prerequisites / Corequisites

Consumer Behavior - MGMT 480



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Office of the Registrar

MSC11 6325
1 University of New Mexico
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