Professional aspects of the selling function in consumer and industrial markets and the role of selling in the economy. Emphasis on selling methods and applications for entrepreneurs.
(Not applicable for credit toward Marketing Management Concentration.)
Prerequisite: 322
Marketing Management - MGMT 322
MSC11 6325
1 University of New Mexico
Albuquerque, NM 87131
(505) 277-8900
Phone: (505) 277-6809
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