Scope and importance, managerial organization, marketing and particular problems of travel and tourism industry (excluding hotel and restaurant sector). Special emphasis on industry’s economic, legal and technological environments, and their impacts on management.
Prerequisite: 411
Travel and Tourism Management I - MGMT *411
MSC11 6325
1 University of New Mexico
Albuquerque, NM 87131
(505) 277-8900
Phone: (505) 277-6809
Fax: